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What works on each channel.

Every platform sets its own rules for outside apps. Here is plainly what Ozedia can do on each one, and what it cannot.

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 InstagramTikTokLinkedInXFacebookThreads
Post and scheduleWorksWorksWorksWorksWorksWorks
AnalyticsWorksWorksNot offeredWorksWorksWorks
CommentsWorksNot yetNot offeredWorksWorksWorks
MessagesWorksNot yetNot offeredNot yetWorksNot offered

Works: available once the account is connected. Not yet: possible, but not built or not approved yet. Not offered: the platform does not give this to outside apps.

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Instagram

Photos, comments and messages

Post and schedule Works
Photos, with a caption of up to 2,200 characters.
Analytics Works
Account insights and the numbers for each post.
Comments Works
Read, reply to and hide comments.
Messages Works
Read and reply to direct messages, within 24 hours of the person's last message.
What you need
  • A Business or Creator account (Instagram's rule). Switching is free in the Instagram app.
Good to know

Instagram only lets apps publish photos and video from a public link, so Ozedia hosts the file for you.

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TikTok

Videos, from one place

Post and schedule Works
Video uploads, with a caption of up to 2,200 characters.
Analytics Works
Profile numbers and your recent videos.
Comments Not yet
TikTok keeps comments in a separate business programme we have not joined yet.
Messages Not yet
Same programme, and not offered in every region.
What you need
  • A video for every post.
  • Until TikTok approves Ozedia for public posting, posts from new users are private on TikTok.
Good to know

TikTok decides when an app may post publicly. We will say here when that is switched on.

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LinkedIn

Posts to your profile

Post and schedule Works
Text and links, up to 3,000 characters, to your profile.
Analytics Not offered
LinkedIn does not share personal-profile numbers with apps.
Comments Not offered
LinkedIn does not let apps read personal-profile comments.
Messages Not offered
LinkedIn has no messaging access for apps.
What you need
  • LinkedIn asks you to sign in again about every two months.
Good to know

Company Page posting, comments and analytics need LinkedIn's approval, which we have not asked for yet.

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X

Posts and replies

Post and schedule Works
Text and links, up to 280 characters.
Analytics Works
The public numbers for your own posts.
Comments Works
Mentions and replies, with replies from Ozedia.
Messages Not yet
Direct messages need extra access we have not switched on.
What you need
  • X charges apps for every post it publishes (more when the post has a link). See the pricing questions.
Good to know

Pictures and video on X are not supported yet.

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Facebook

Pages, comments and Messenger

Post and schedule Works
Text, links and photos to any Page you manage. Each Page is its own place to post.
Analytics Works
Page insights and the numbers for recent posts.
Comments Works
Read, reply to, hide and delete comments.
Messages Works
Messenger inbox with replies, within 24 hours of the customer's last message.
What you need
  • A Facebook Page (personal profiles cannot be posted to by apps).
Good to know

Facebook reviews each permission before an app can be used by the public.

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Threads

Posts and conversations

Post and schedule Works
Text and links, up to 500 characters.
Analytics Works
Account insights and the numbers for recent posts.
Comments Works
Read, reply to and hide replies.
Messages Not offered
Threads has no direct messages.
What you need
  • Nothing beyond a Threads account.
Good to know

Threads is part of Meta's review, like Facebook and Instagram.

Facebook, Instagram and Threads use Meta's app review, and TikTok and LinkedIn have their own. While Ozedia is in early access, some accounts can only be connected for people we have added to those reviews. Prefer to ask first? Write to hello@ozedia.com.

Connect them all.